Summary
Enhancing user experience and visual design for Digital Routes website and brand identity.
Client
Scope
DigitalRoute
Web design
Branding
Digital Route is a Swedish software company specializing in data integration and usage management solutions, particularly for the telecommunications, automotive, and enterprise IT sectors. Founded in 2000 and headquartered in Stockholm, Digital Route is best known for its Data Mediation and Usage Data Platform.
As a freelance designer, I collaborated with Digital Route to elevate both the user experience (UX) and visual design of their website. My work focused on:
Designing and refining key web elements that improved usability and accessibility.
Ensuring consistency across the site by aligning with Digital Route’s brand identity.
Enhancing the overall visual storytelling to reflect the company’s forward-thinking, technology-driven ethos.
This project allowed me to combine strategic UX design with creative visual solutions, contributing to a more engaging and cohesive online presence for the brand.